Meet Will, The Metaverse’s first homeless person. The French non-profit organisation Entourage has partnered up with TBWA/Paris to create Will, the first person to experience homelessness in the metaverse. Will calls attention to the money and time invested into the online community, but the lack of regard the world has for people in displaced communities.  With almost 300 000 rough sleepers in France, Will’s existence in the metaverse is a contrast to the utopian world around him. In the short launch video he highlights the fact that even in the metaverse we can’t run away from real-world problems.